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If you are an e-commerce retailer that struggles to maintain an edge on their marketplace, it is well worth exploring dynamic pricing as a means of gaining ground on the competition. With this form of price-setting, you are able to ride the waves of market upheavals, keep stock moving, and susta

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If your business is reliant on online advertising such as: ● Google AdWords ● Facebook Ads and boosted contents ● Microsoft advertising and other paid-ad platforms, you will probably be familiar with the dizzying array of metrics supplied to assess the effectiveness of your c

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Google has excelled in delivering up just what consumers want with their savvy Google Shopping listings. Unlike much of the text-heavy content that users have to trawl through, Google Shopping listings are image-rich, bright, clear and to the point. They’re not only popular with shoppers but w

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The prospect of flurries of e-commerce sales is tantalising to so many retail businesses, but some greatly underestimate the work needed to become commercially viable online. E-commerce is a competitive industry and requires a diligent approach to designing and managing your website. Not only

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...AI-software automatically (and in real-time) adjusts the pricing of products within an online shop, which is triggered by a shift in competitors' prices. Like any revenue management technique aimed at maximising profit, it has its practical pros and cons to consider before deciding whether

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Finding a reliable web design company is like finding a needle in a haystack. Mistakes when selecting the right  company can have detrimental consequences. Here's some pointers to help you make the right decision. Top Tips to selecting a Web Design Company List Your Needs You know your busin

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