Thursday, December 17, 2020 |
We’re sure you have heard the words “unprecedented“ “pandemic” and “lockdown” more than anyone would like concerning 2020. But as we head in 2021, the impact of COVID-19 and its associated worldwide public health measures cannot be denied. Stay at home orders, homeworking and social distancing have dealt body blows to the brick and mortar...
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Wednesday, December 2, 2020 |
Instagram was certainly the social media success story of the 2010s and its runaway success has shown no signs of losing momentum. It's ingenious early adoption of the smartphone has meant that businesses and influencers that use the platform are gaining access to a user base of up to 1 billion monthly! It's no surprise...
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Monday, October 19, 2020 |
With over a million online stores open for business on its proprietary platform, Shopify has built a strong reputation for itself as an accessible plug and play e-commerce solution. The Canadian based company delivers the key e-commerce components and functionality needed to establish a footing in your marketplace with features including: A customizable e-commerce website...
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Tuesday, October 6, 2020 |
If you are getting tired of the ‘entry-level’ e-commerce platforms like WooCommerce and Shopify and are looking to transition something with the engineering and presentation for growth, Magento is probably your next step. A Magento e-commerce website removes the possibility of your e-commerce store looking amateurish and many e-retailers find that its performance gives them...
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Monday, September 28, 2020 |
In the age of the smartphone, one of the key ways of keeping your business and services relevant is to develop and market an app. Mobile apps are custom software that are designed to be downloaded and run on a mobile phone. The last decade has seen fantastic development and growth of apps as highly...
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Monday, August 17, 2020 |
Pay-per-click (PPC) advertising is an unavoidable part of marketing your business these days. The reach and results that can be achieved make it an attractive option to enterprises looking to expand their presence online. However, if campaigns are unfocused and poorly planned and executed, they can become a bit of a runaway train, with a...
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Monday, August 10, 2020 |
Show off the best of your brand with an Instagram Business Account. Instagram was certainly the social media success story of the 2010s and its runaway success has shown no signs of losing momentum. It's ingenious early adoption of the smartphone has meant that businesses and influencers that use the platform are gaining access to...
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Friday, July 31, 2020 |
If you are an e-commerce retailer that struggles to maintain an edge on their marketplace, it is well worth exploring dynamic pricing as a means of gaining ground on the competition. With this form of price-setting, you are able to ride the waves of market upheavals, keep stock moving, and sustain high cash flow. In...
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Monday, July 20, 2020 |
If your business is reliant on online advertising such as: ● Google AdWords ● Facebook Ads and boosted contents ● Microsoft advertising and other paid-ad platforms, you will probably be familiar with the dizzying array of metrics supplied to assess the effectiveness of your campaigns. With lead generation or online sales, it is tempting to...
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Thursday, July 9, 2020 |
Google has excelled in delivering up just what consumers want with their savvy Google Shopping listings. Unlike much of the text-heavy content that users have to trawl through, Google Shopping listings are image-rich, bright, clear and to the point. They’re not only popular with shoppers but with e-tailers too who are using this service in...
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