THE QUBE DIGITAL MEDIA BLOG

Smart insights and strategies shaping digital marketing, design and AI.

Welcome to our blog! At Qube Digital Media, we share tips, stories and smart ideas to help your business thrive online, from SEO and social media to the latest breakthroughs in AI.

Instagram was certainly the social media success story of the 2010s and its runaway success has shown no signs of losing momentum. It's ingenious early adoption of the smartphone has meant that businesses and influencers that use the platform are gaining access to a user base of up to 1 billion

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With over a million online stores open for business on its proprietary platform, Shopify has built a strong reputation for itself as an accessible plug and play e-commerce solution. The Canadian based company delivers the key e-commerce components and functionality needed to establish a footing

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If you are getting tired of the ‘entry-level’ e-commerce platforms like WooCommerce and Shopify and are looking to transition something with the engineering and presentation for growth, Magento is probably your next step. A Magento e-commerce website removes the possibility of your e-commerc

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In the age of the smartphone, one of the key ways of keeping your business and services relevant is to develop and market an app. Mobile apps are custom software that are designed to be downloaded and run on a mobile phone. The last decade has seen fantastic development and growth of apps as

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Pay-per-click (PPC) advertising is an unavoidable part of marketing your business these days. The reach and results that can be achieved make it an attractive option to enterprises looking to expand their presence online. However, if campaigns are unfocused and poorly planned and executed, they

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Show off the best of your brand with an Instagram Business Account. Instagram was certainly the social media success story of the 2010s and its runaway success has shown no signs of losing momentum. It's ingenious early adoption of the smartphone has meant that businesses and influencers that

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If you are an e-commerce retailer that struggles to maintain an edge on their marketplace, it is well worth exploring dynamic pricing as a means of gaining ground on the competition. With this form of price-setting, you are able to ride the waves of market upheavals, keep stock moving, and susta

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If your business is reliant on online advertising such as: ● Google AdWords ● Facebook Ads and boosted contents ● Microsoft advertising and other paid-ad platforms, you will probably be familiar with the dizzying array of metrics supplied to assess the effectiveness of your c

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Google has excelled in delivering up just what consumers want with their savvy Google Shopping listings. Unlike much of the text-heavy content that users have to trawl through, Google Shopping listings are image-rich, bright, clear and to the point. They’re not only popular with shoppers but w

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If you are only just getting around to exploring social media as a marketing option for your business, you have been missing out on a tech-driven phenomenon that has almost a third of the world's population on board! Let's bring you up to speed with our concise explainer for the world's 5 mos

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Generative Engine Optimisation (GEO)

You know SEO, now meet its next evolution
Generative Engine Optimisation (GEO).

GEO is all about making your content discoverable not just by search engines, but by generative AI platforms like ChatGPT, Perplexity, and Google's AI Overviews. As users increasingly turn to AI for answers, it's time to make sure your brand shows up in those responses.

Let’s talk about how our SEO + GEO packages can get your content in front of human eyes and AI engines.

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