THE QUBE DIGITAL MEDIA BLOG

Smart insights and strategies shaping digital marketing, design and AI.

Welcome to our blog! At Qube Digital Media, we share tips, stories and smart ideas to help your business thrive online, from SEO and social media to the latest breakthroughs in AI.

If your business is reliant on online advertising such as: ● Google AdWords ● Facebook Ads and boosted contents ● Microsoft advertising and other paid-ad platforms, you will probably be familiar with the dizzying array of metrics supplied to assess the effectiveness of your c

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Google has excelled in delivering up just what consumers want with their savvy Google Shopping listings. Unlike much of the text-heavy content that users have to trawl through, Google Shopping listings are image-rich, bright, clear and to the point. They’re not only popular with shoppers but w

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If you are only just getting around to exploring social media as a marketing option for your business, you have been missing out on a tech-driven phenomenon that has almost a third of the world's population on board! Let's bring you up to speed with our concise explainer for the world's 5 mos

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The prospect of flurries of e-commerce sales is tantalising to so many retail businesses, but some greatly underestimate the work needed to become commercially viable online. E-commerce is a competitive industry and requires a diligent approach to designing and managing your website. Not only

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Updates are changes made by Google to its search engine algorithm and systems. This is actually a continual process, with incremental changes made on a daily basis. Typically, the effects of these updates are not noticeable to webmasters and users. A core update is when Google makes sweeping chan

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Organic reach is becoming a scarce commodity on Facebook. If your business or enterprise relies on Facebook for: engaging an online audience, generating leads, or converting business finding ways of increasing your organic reach will help you expand your online presence without

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...AI-software automatically (and in real-time) adjusts the pricing of products within an online shop, which is triggered by a shift in competitors' prices. Like any revenue management technique aimed at maximising profit, it has its practical pros and cons to consider before deciding whether

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Are you a website owner who's noticed a change in your rankings? You may have been impacted by the latest Google update to the core algorithm. The mistake that many site owners make is they treat SEO like a static tactic. They take the once done and that’s it approach to SEO. The truth is

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WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. WordPress is a publishing platform used for building websites and blogs. It powers millions of websites worldwide. According to Wikipedia WordPress was used by more than 23.3% of the top 10 million

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Real social media followers are like food to your online business. We’re saying not just ‘followers’ but “real” followers. Your business will certainly die without them. To acquire and maintain them is really a back-breaking job. Competition is growing fast. Show your audience someth

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Generative Engine Optimisation (GEO)

You know SEO, now meet its next evolution
Generative Engine Optimisation (GEO).

GEO is all about making your content discoverable not just by search engines, but by generative AI platforms like ChatGPT, Perplexity, and Google's AI Overviews. As users increasingly turn to AI for answers, it's time to make sure your brand shows up in those responses.

Let’s talk about how our SEO + GEO packages can get your content in front of human eyes and AI engines.

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