THE QUBE DIGITAL MEDIA BLOG

Smart insights and strategies shaping digital marketing, design and AI.

Welcome to our blog! At Qube Digital Media, we share tips, stories and smart ideas to help your business thrive online, from SEO and social media to the latest breakthroughs in AI.

The world of mobile application development is constantly evolving and staying on top of the latest trends is essential for ensuring that your app is up-to-date and relevant. In 2023, the mobile app development landscape is becoming increasingly complex. Here are the top 5 trends that app developers should be aware of in order to...

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Shopify is going from strength to strength with more than a million businesses across 175 countries using this popular eCommerce platform in 2020. Part of the appeal of this e-commerce platform is its versatility, with Shopify pros and developers increasingly extending the capabilities of Shopify stores to maximize the revenue they can generate. The scope...

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Omnichannel is the single most important word for any eCommerce business owner to know right now! If you are still struggling with multi-channel or even persisting with a single-channel e-commerce approach, it is time to leap omnichannel e-commerce. Ignore, pause or hesitate and you will simply lose your market share to competitors who have embraced...

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Google Core Web Vitals means that a sluggish, non-responsive website can no longer be ignored. Since June 2021 Google has been playing doctor and updated its algorithm with the Core Web Vitals a check consisting of three website vital signs. If you did know that your website would be having this kind of clinical examination,...

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In recent years, the e-commerce sector has gone from strength to strength, with the global events of 2020 transforming the eCommerce sector into a $26.7 trillion industry and almost a fifth of all retail sales. In this article, we round up 20 key e-commerce statistics for 2021. These remarkable stats definitively demonstrate just how robust e-commerce...

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The events of 2020 have ripped up the rule book when it comes to retail with eCommerce rapidly growing its market share! The unprecedented acceleration of eCommerce uptake by retailers and consumers (primarily out of necessity), means that the supremacy of the local shops, high street or shopping mall has been almost irretrievably shaken. Without...

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Why you need developer support when implementing Google's Enhanced Ecommerce plug-in with Google Tag Manager.  Google's Enhanced Ecommerce (EEC) plug-in has been a game-changer for acquiring valuable insights into online shopping behaviours and user interactions with your site. It harnesses powerful tracking software that literally follows a users mouse movements around your product pages, compiling...

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For many businesses and brands, engaging an audience on leading social media platforms like Facebook, Twitter, or LinkedIn can feel like a continuous uphill struggle. If this sounds like your experience, we're here to help with a quick guide to how to write social media posts that will be seen, liked and most importantly, shared....

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8 trending app ideas for 2021 There has never been a better time to take the plunge and develop a handy mobile app that will boost your brand awareness and generate business leads and income. Open up iTunes or GooglePlay on your phone and you will find there is an app for just about anything....

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Whether you are monetizing a website or running a fully-fledged e-commerce business, you will need some method of receiving payments from customers. A payment gateway is essential e-commerce technology that facilitates the online transfer of money between a customer and a vendor. Without this, you aren’t going to be able to take payments online. Many...

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Generative Engine Optimisation (GEO)

You know SEO, now meet its next evolution
Generative Engine Optimisation (GEO).

GEO is all about making your content discoverable not just by search engines, but by generative AI platforms like ChatGPT, Perplexity, and Google's AI Overviews. As users increasingly turn to AI for answers, it's time to make sure your brand shows up in those responses.

Let’s talk about how our SEO + GEO packages can get your content in front of human eyes and AI engines.

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